TANZANITE

Poised between lush blue, vibrant violet, and rich purple, exotic Tanzanite is found in only one place on earth, near majestic Mount Kilimanjaro.

Found in just one place on earth, Tanzanite is a relatively recent discovery.

Tiffany & Co recognized its potential as an international seller and made a deal to become its main distributor. Tiffany named the gem after the country it came from (Tanzania), and promoted it with a big publicity campaign in 1968.

Almost overnight, Tanzanite became popular with leading jewellery designers and other gem professionals, as well as with customers who had an eye for beautiful and unusual gems.

The instant popularity of this transparent blue-to-violet gem was tied to its vivid colour, high clarity, and potential for large cut stones.

Because the crystals show different colours depending on the viewing direction, cutters can fashion gems with a range of colour from violetish blue to bluish violet depending on how much weight they want to retain from the rough.

Tanzanite is also an alternative Birthstone for December